Born in 1986 with his first hairdressing salon, Serge d'Estel surrounded himself with his hair colorist partner in order to offer natural, vegan and environmentally friendly products.
What we like: All of the brand's products are made in France, in a laboratory located in Paris and Ecocert certified.
Furthermore, the brand offers a whole range of hair care products based on plant-based keratin, we let you read our article to find out more!